2022 NAB Show Centers Radio Within the Diversified Content Creation Landscape 

More Expansive Experience Will Include Dozens of Radio-Centric Sessions and Events 

If you’re a content creator, engineer, sales rep, or manager working in radio, you will find countless opportunities at the 2022 NAB Show to discover solutions and strategies that will fuel your business’ ongoing success. There’s no better place to meet with industry leaders, learn about new ways to generate revenue for your station, and discover innovative strategies to continue bringing value to both your advertisers and your audience. 

The former Radio Show has been integrated into the 2022 NAB Show, offering unprecedented value for radio broadcasters. What’s more, the 2022 NAB Show’s focus on the content life cycle makes it easier than ever to connect with the people, technologies, and products driving the future of radio and ensuring it remains a vibrant, engaging medium. 

You’ll find radio-specific sessions, panels, and exhibits across the show’s Create, Connect, and Capitalize destinations. 

Create: North and Central Halls 
The latest audio production and processing, radio master control and radio automation tools, and advanced workflows 

Connect: West Hall 
Remote transmission and RF transmission exhibits 

Capitalize: North Hall 
Monetization though advertising, sales, esports, radio, social media, streaming, HD Radio/digital audio, and television management 

Intelligent Content: Throughout the NAB Show Floor 
Going beyond traditional means of distribution and delving into personalized content 

A Can’t-Miss Opportunity to Learn, Adapt, and Thrive 

“This year’s NAB Show presents a unique opportunity because it’s the first time that we, as an industry, will come together since the pandemic began,” says Mike Hulvey, COO at Neuhoff Communications. “The show offers an unparalleled opportunity to explore the lessons we’ve learned, ways our business has changed, what we’re doing differently now in terms of technology, and what we expect to keep doing in the future.” 

The 2022 NAB Show has been reimagined to better address the top pain points in radio today, and to make it easy for attendees — new and old, from both traditional and newer verticals — to learn about the products and technologies driving the future of the medium. Through educational sessions and events along with a dynamic exhibit floor, attendees will find all the strategies and solutions they need to capitalize on new revenue opportunities they may not even know exist. From hands-on demos to networking with thought leaders at the forefront of the industry to finding the latest disruptive technologies, this is the type of learning only an in-person experience can deliver.  

“The show offers an unparalleled opportunity to explore the lessons we’ve learned, ways our business has changed, what we’re doing differently now in terms of technology, and what we expect to keep doing in the future.” 

Mike Hulvey, COO, Neuhoff Communications

“Our industry has shifted, and if you want to know how to adapt and continue to evolve, you and your team must attend NAB Show,” says Angelina Rosario, director of sales at Cox Media Group Miami. “It’s where like-minded people from the industry come to learn and connect. It’s a safe space where you can see the many possibilities for radio today and in the future. You get to interact with a plethora of people who are also dealing with the same challenges. You get access to top industry leaders. You get to share what’s working — or not — in your organization. You can build and nurture those long-term relationships you’ll lean on once the show is over. It’s truly a priceless opportunity.” 

“The truth of the matter is that we’re all content creators, not just radio or TV broadcasters, and we all need to innovate,” says Chris Crump, senior director of sales and marketing at Comrex Corp. “Staying at home in a vacuum isn’t really going to help you improve your brand or your product. But go to NAB Show and you can pick up so many great tools and concepts. With such a wide variety of technology for the broadcast and production industry, it’s a phenomenal showcase for new products. Beyond that, there are great sessions where you can learn from world-renowned experts and leading manufacturers in the field of broadcast production.” 

Building Networks and Making Connections 

From the opening day on Saturday, April 23, the show will feature a wide array of networking opportunities and destinations curated for radio attendees. Along with the NAB Member Lounge, attendees will find a new NAB Networking Lounge featuring special programming and social events designed to reconnect the broadcast community. 

Chance meetings on the show floor and around the Las Vegas Convention Center (LVCC) are often attendees’ favorite and most valued experiences at NAB Show. “Some of the greatest moments of education, of enhancement, of ‘A-ha!’ moments have occurred in the hallway,” notes Hulvey. “Having attended national shows for a very long time, I know it’s those personal relationships that you make, the side conversation, or the discussion among colleagues about a speaker or presentation that really plants the seed that, in turn, creates a lot of value when you get back home.” 

Radio attendees will also enjoy additional impromptu networking opportunities and a special discount rate at the designated hotel, the Bellagio. 

Exploring Education and Finding Inspiration 

“The NAB Show provides a foundation for people to come together and discuss the goals we are working to achieve collectively,” says Philippe Generali, president/CEO of RCS worldwide. “Key players are under the LVCC roof at the same time, something even more important as we come out of the pandemic. Hands-on learning and face-to-face education are some of the best ways businesses stay ahead of their competition. The chance to sit down to discuss new technologies and become exposed to new trends, products, and resources is priceless.” 

Sessions presented by the Radio Advertising Bureau (RAB) and a series of roundtables will cover topics ranging from increasing revenue to building community strategic partnerships to managing employees and technology. Speakers will share research that’s relevant to today’s media landscape, supplying data that can help you make more informed decisions as you plan for future growth. In addressing the human side of broadcasting, sessions will discuss ways to bring greater diversity, equity, and inclusion to media organizations. 

“Our industry has shifted, and if you want to know how to adapt and continue to evolve, you and your team must attend NAB Show. It’s where like-minded people from the industry come to learn and connect.”

Angelina Rosario, director of sales, Cox Media Group Miami

“I had the honor of being a speaker at a past NAB Diversity Symposium session, and I can tell you it’s an event you don’t want to miss,” says Rosario. “The symposium provides a valuable forum for talking about what diversity means as a whole, as well as more specific steps you can implement to improve diversity and inclusion across your broadcast business.” 

This year’s conference sessions also will feature four hour-long deep dives into key issues for radio. Experts will share insights on initiatives and projects radio companies are deploying outside of the terrestrial signal to increase revenue and better position themselves for sustained success. These sessions will give you a look into the future with conversations about emerging technologies, as well as new content and revenue opportunities deploying in-vehicle digital dashboards. 

The Path Forward 

“The 2022 NAB Show will mark the beginning of a new normal for us as we move forward,” says Hulvey. “We’ve already started the redefinition of radio, and it’s only going to accelerate. When you combine strong connections to community with great ideas, you can solve problems at the local level. You can take on new competitors in that space. That’s the success model of radio moving forward: accelerating with technology and accelerating with different delivery vehicles.” 

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